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May 10, 2009

Buying Baseball Tickets Online

Filed under: Baseball — Tags: , — kuru @ 6:44 am
Ticket Guru asked:


Getting Major League baseball tickets has become a national pastime every spring as fans scramble to buy tickets to key dates throughout the season. For nearly a century, fans have been lining up outside ticket offices at nearby stadiums with hopes of landing opening day tickets and tickets to games against heated rivals. However, the past 10 or so years a lot has changed. Gone are ineffective laws that prevent scalpers from charging fans more than face value for tickets. Gone are the long lines of fans waiting outside to buy tickets. Today, with the advance of the internet, ticket buying has never been easier. Fans can buy tickets directly from Major League baseball from the comfort of their own home. This ease of purchasing tickets also creates more demand and tickets to big games often sell out in just minutes. Fortunately, if you happen to miss out on landing tickets to the game you wish to attend their are several other ways to get tickets through the secondary ticket market

The secondary ticket market is simply the reselling of tickets to a new buyer. This has emerged as an estimated $10 billion a year industry and shows no signs of slowing down with the wide availability of the marketplace via the internet. The secondary marketplace relies on pure supply and demand. While some may call the secondary market scalping, this market is highly competitive and great deals can be had if you know how to shop. Buying tickets to major league baseball games is a perfect example as each of the 30 MLB team plays 162 games. In general, the supply is high and demand is relatively low (as compared to. However, demand can be very high for marque games. Both fans and brokers alike will often purchase season ticket packages with the guarantee of landing the marque tickets. What many fans don’t realize is that the non-marque games are often sold at less than face value due to the lack of demand. Knowing the demand placed on tickets will make you a better ticket shopper and if you just want to see your favorite team , there are some outstanding deals out there.

Having spent many years in the ticket industry,knowing which game will be bargains is only part of the equation. The other, and perhaps most important, is where to buy tickets from. If you’ve spent any time online looking for baseball tickets you will realize their is no shortage of Although it may seem intuitive to simple search around and find the lowest prices, there is much more to finding good deals on baseball tickets. What many ticket buyers do not realize is that many online brokers and ticket exchanges hide service fees and outrageous shipping and handling charges until the time of checkout. So before you buy tickets online always make sure you compare prices AFTER these fees have been applied. With that, let’s take a look at some of the more popular ticket sites on the web:

Stubhub

Stubhub is easily the most popular online ticket broker. However, many people buy from Stubhub without realizing that many other brokers have similar prices and do not charge excess service charges.

Stubhub Service Charge: 10%

Stubhub Shipping Charge: $16.95

The Ticket Lodge

The Ticket Lodge is the new kid on the ticket block. They pride themselves in being an all purpose ticket search engine with the goal of finding the best deals on sports, concert, and theater tickets. Their partners have a large inventory and have the lowest service charges of any of the online ticket brokers.

The Ticket lodge Service Charge: 5%

The Ticket Lodge Shipping Charge: $11.00

Ticket Master

Ticket Master is notorious for their record of poor customer service and high service charges. What many ticket shoppers do not realize is that getting tickets through ticket master is not getting them at face value. In fact, many ticket brokers can actually beat ticket master prices as they can buy direct from the source and both service and shipping charges can be lower.

Ticket Master Service Charge: 15%

Ticket Master Shipping Charge: $19.95

Razor Gator

Razor Gator is one of the most popular online ticket brokers. Much like Stubhub, many customers are fooled into thinking the prices are much lower when in fact, after the service and shipping charges, the are often considerably more expensive.

Razor Gator Service Charge: 10%

Razor Gator Shipping Charge: $17.50

TicketsNow

TicketsNow is a much smaller ticket broker but have been competitive with the “big boys”. Just like the rest, TicketsNow, promotes cheap ticket prices only to tack on outrageous service fees.

TicketsNow Service Charge: 15%

TicketsNow Shipping Charge: $14.95

Ticket Liquidator

Just like the rest, Ticket Liquidator promises fair prices but only delivers on trumped up service and shipping fees.

Ticket Liquidator Service Charge: 15%

Ticket Liquidator Charge: $15.00

As you can see from the above, buying Major league baseball tickets from online brokers is not exactly as it seems. Before you fork over your hard earned cash, be sure to factor in the hidden service fees to ensure you are getting the best deal possible.



May 4, 2009

Buying and Selling Tickets Through Online Classifieds

Filed under: Ecommerce — Tags: , — kuru @ 1:47 am
Ticket Guy asked:


When it comes to buying and selling concert, sports, or even theater tickets online, most people turn to turn to Stubhub, Ebay, or Craigslist.org. While all three of these sites have their advantages, a new classfied site dedicated to event tickets may offer the best and easiest way to buy and sell you tickets, Free Ticket Classifieds.

The internet has changed a lot about the way we carry out our normal business. Just 5 or 10 years ago the most popular way to get rid of your used junk was to have a garage sale, donate it to AmVets or Goodwill, or run a classifed ad in your local newspaper. While these may still be an effective solution to your problem, the internet has increased our pool of potential customers by reaching out across the world. So if you were trying to sell your can of ‘Billy Beer’ at a garage sale you’d be lucky to get $1. Now if you market that can to customers around the world, it is surely possible to get $5, $10, maybe even $50 for that same can. More potential customers means more demand. More demand and the more you can charge for your item. This basic principal is why the popular sell-your-stuff online sites listed above have become so popular. However, it is also the reason why these services have limited use, especially when it comes to buying and selling event tickets.

Let’s start off by examing Craigslist. Craigslist is one of the most popular websites in the world with millions of visitors a day. Generally, the more exposure you can get for your tickets the better. However, with so many users and so many sellers the items you list can be burried within minutes in some of the more popular cities. In addition, with such large volumes of traffic Craigslist can’t possibly keep up with all the spam. The main problem with Craigslist for event tickets is their use of the generic ‘Ticket’ category and cities. For example, if I were selling tickets to the Bears vs. Packers game, I would need to post maybe 15 ads in order to reach all my potential customers- 1 for each city that might reasonably consider going to the game (Chicago, Rockford, Madison, Janesville, Green Bay, Milwaukee, Kensoha, etc.). Factor in the fact that these posts will likely get flagged and deleted by others trying to sell the same tickets at a higher price and that they will also be burried by all the Craiglist spam and Craigslist is not quite as desireable as once thought.

At Ebay, you won’t have to deal with many of the problems associated with Craigslist. The main problem with Ebay is that in an auction style format you have very little control over the price of the tickets. Although you can modify the ‘reserve’ to set a minimum level you will sell the tickets for, this will not do you much good if your auction ends close to the actual event you are selling. Perhaps the biggest inconvience of using Ebay is that you are required to complete the transaction several days before the event. While that can be an advantage, often times ticket prices increase as you get closer to the event and there are less tickets on the market. In addition, Ebay will offer nothing to those looking to make a last minute sale. Lastly, Stubhub offers up a boatload of problems to people looking to buy and sell tickets.

Much like Ebay, Stubhub requires that you sell tickets well in advance of the event. So if you decide to sell late in the game, Stubhub will be of no use to you. Perhaps the most troubleing part of Stubhub ticket fraud is a big problem. While Stubhub does have their so-called ‘Fan-Protect Gaurantee’, you moneyback after you already missed the event is not an appropriate consolation.

So what is one supposed to do to sell your concert, sports, or theater tickets? Well a new site where you can post free ticket classified ads has recently opened its doors - FreeTicketClassifieds.com. What is unique about Free Ticket Classifieds is that classified ads are sorted by the event or team, and not the city where the tickets are being sold. This makes finding tickets to that Bears - Packers game much easier than looking in the tickets section of every mid-western city. Perhaps what is the nicest about this new site is the fact that it is entirely dedicated to event tickets and each ad is reviewed to ensure the site is kept spam free. By focusing just on the event ticket niche Free Ticket Classifieds is able to control the quality and content of the site to ensure a rewarding experience for all.



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